Intel's Centrino
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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
| Case Code |
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BSTA082 |
Electronic Format: Rs.
300;
Courier (within India): Rs. 25 Extra
Themes- |
| Case Length |
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11 Pages |
| Period |
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2000 - 2003 |
| Organization |
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Intel |
| Pub Date |
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2003 |
| Teaching Note |
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Not Available |
| Countries
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Global |
| Industry |
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Information
Technology, SemiConductors |
Abstract:
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Centrino is Intel's new technology designed specifically for mobile computing
with a built-in wireless Local Area Network (LAN) capability. It enables
extended battery life and sleek, easy-to-carry notebook computers. This is
Intel's first integrated computing technology designed from scratch for wireless
notebook PCs. Centrino consists largely of three parts: a new microprocessor
called the Intel Pentium M processor, the Intel 855 Chipset Family and the Intel
PRO/Wireless 2100 network connection. Intel believes the product is ideally
suited for a range of thinner, lighter notebooks that deliver the levels of
performance needed in mobile computing. But how the markets will respond to
Intel's latest offering remains a big question mark.
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Contents:
Keywords:
Intel, Centrino, Mobile computing, Wireless, Wireless LAN (local area network), Transmeta, Crusoe, Wireless fidelity, Lightweight computers, Notebook PCs, Laptops, Pentium M, Banias, Intel Pro, Wireless 2100
Intel's Centrino
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